Consulting, Strategy & Digital Maturity


Consulting, Strategy & Digital Maturity

Expert consultancy supporting meaningful strategies for digital investment and change

We offer 8 key strategic services:

Digital Strategy

Integrated digital strategies and roadmaps, aligned with national policy, mapped to local objectives and population needs, and tracking market innovations to enable future-proof planning

Business Cases & Funding

Business cases based on the Five Case Model, developed collaboratively through strong stakeholder engagement and based on our expert market knowledge, benefits data, practical funding strategies and considerable implementation experience

Digital Maturity

Global standards applied to digital maturity modelling through our HIMSS Digital Health Partnership, assessing continuity of care, service delivery, infrastructure, data and analytics capabilities, and building the business change approach and plan for digital transformation

Integrated Care

Baselining continuity of care across regional and local partners, from a technical, clinical and citizen perspective, to underpin transformational planning that drives citizen-centred care pathway improvement, data integration, and population health management


Evaluation and transformation of digital capabilities focussed on technical architecture, information exchange and governance, standards, security, hosting, applications, clinical and business software


Unbiased support for specification, selection and procurement of digital health systems, services and infrastructure – procurement management, documentation, best value criteria, demos, site visits and support with evaluation, negotiation and contract.

Partner & Vendor Support

Expert support for private, third sector and commercial partners for market intelligence, strategy, design, change management and implementation – using our considerable healthcare experience and relationships to enhance partner and vendor programmes

Service & Product Design & Development

In-depth specialist knowledge and project management expertise for specification, requirements definition and design of service and product propositions, including patient-facing digital services

We work with national, regional, and local health and care organisations, to understand current challenges, strategic transformation drivers and future digital needs.

We leverage our experience of working with over 150 healthcare organisations on digital change programmes to develop innovative, outcome-focused solutions that cut through complexity and build the business change approach, benefits plan and roadmap for digital transformation.

Our industry-leading consulting teams provide impartial evidence to support decision making. They focus on understanding what clients want to achieve, developing bespoke strategies and solutions that meet organisational needs.

Although we are vendor neutral, we work closely with vendors and commercial partners to understand their products and support their programmes, bringing valuable knowledge back to our clients.

Ideal acts as a trusted partner, complementing organisational capabilities and capacities, sharing knowledge and using in-depth subject matter expertise and understanding of lessons learnt to mitigate risk.

We are proud to be a HIMSS Digital Health Technology Partner, applying global standards to digital maturity modelling, assessing continuity of care, service delivery, infrastructure, data and analytics capabilities.

Ideal Middle East Ideal Academy HIMSS Digital Health Technology Partner Partner & Vendor Support

What Our Clients Say About Us

  • “Ideal demonstrated great agility in supplying experienced support for the Trust’s EPR requirements and mapping exercises. They showed great flexibility in meeting the Trust’s needs, clearly articulating the approach and costs associated. This coupled with advice and experience enabled the ‘As Is’ and ‘To Be’ processes mapping to complete to time and quality”

    Peter Bradbury EPR Programme Manager, Frimley Health NHS Foundation Trust
  • “The trainers supplied by Ideal did a very thorough job in preparing staff at the Royal Free, including adapting the programme to meet the needs and availability of the consultants. The trainers further enhanced the service by gathering information from the shop floor and feeding back to the training team. We were delighted with the service we received from Ideal”

    Sarah Kennard CRS Training Manager, Royal Free Hampstead NHS Trust
  • “For the implementation of our EPR+ programme, the Trust needed a partner who we were confident could help us successfully deliver the system. Ideal demonstrated an approach which married up to our requirements”

    Cara Williams CDIO and SRO for the EPR+ programme, Countess of Chester NHS Foundation Trust (COCH)
  • “Ideal made a big difference. By using Ideal as the foundation of our floorwalking support, and augmenting this with Trust staff, we were able to ensure a constant, capable presence with our end-users 24/7. This would not have been possible without Ideal and reduced the impact on the wider Trust saving us from having to pause additional activity.”

    Adam Wisdish ICS Senior Digital Programme Manager, Nottingham University Hospitals NHS Trust
  • “We recognised the enormous impact a good floorwalking team has on the success of project implementation. With Ideal Training’s previous track record and experience in Cerner implementations, we felt confident in the service offered and would certainly consider working with them in the future”

    Carole Shuff Programme Manager West Somerset Family
  • “The trainers Ideal provided have been brilliant. They not only provided the highest quality training and feedback, but were always prepared to go the extra mile when needed. Thanks for helping develop a relationship that we can rely on and when we’re looking for capacity to roll out the rest of eRecord we’ll be on the phone. Look after the trainers we’ve had – they’re a great bunch”

    Simon Holloway eRecord Training Manager, Newcastle Hospitals NHS Foundation Trust
  • “Ideal were a valuable partner as we engaged operational teams to translate our high-level ambitions into a meaningful vision and digital objectives. Their impartiality and customer focus meant they were able to communicate clearly with colleagues, identify common problems, and sensitively move past stress and ‘pet peeves’ to get to the heart of the difficulties our teams were experiencing in accessing the right information day to day”

    Claire Waite Care Integration Manager for Capacity and Flow Programme, Nottingham and Nottinghamshire ICS
  • “The E-Learning Development Manager from Ideal worked closely with my Training team to develop e-learning content for Maternity. The modules delivered were concise, thorough, and easy to absorb. The structure was clear, logical and effective, and included elements of interactivity and video. There has been a lot of praise by the SMEs and staff regarding the high quality of the work produced on a very complex specialty. I found working with Ideal to be a very positive experience. I would highly recommend for any related work”

    Michael Paul IT Training Manager, Lewisham and Greenwich NHS
  • “Ideal has an excellent reputation as a top-class training provider working exclusively in the health sector. With their experience and demonstrable track record in delivering IT training solutions to NHS organisations, Ideal was the clear choice for BT and Connecting for Health”

    Jenny Craggs Training Lead, NHS Connecting for Health
  • “Perot Systems has worked with Ideal on provision of floor walking services to support large scale Cerner implementations. The success of the implementations and the smooth execution of the go lives have rested significantly on the success of the services that Ideal Training provide. The staff themselves are extremely knowledgeable in both the product and the NHS operations they support with specialist SME’s provided as demanded”.

    Gary Birks Perot Systems Europe Ltd
  • “Ideal's Digital Maturity review has enabled us to refocus our Digital and Data Strategies post-Covid, appreciating which shared and individual activities could support our ambitions for digital healthcare in our area. We are now taking the recommendations forward via a series of workshops across ICS partners to reprioritise and plan our next phase of activities”

    Stuart Lea CDIO and Marc Talbot Programme Manager, Stoke and Staffordshire ICS
  • “We were most impressed with the calibre of floor walking staff supplied by Ideal. They were highly professional in their approach and demonstrated a fully comprehensive understanding of the system”

    CRS Training Lead Barts and the London NHS Trust

Talk to us about your next project…



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